

Brickell City
Centre Brochure
Brief: Design a modern brochure for Brickell City Centre that introduces visitors to the Centre’s unique mix of upscale retail, dining, and hospitality experiences.
Challenge: Marketing materials for shopping centers can often feel cluttered, generic, or overly commercial. Create a refined, brand aligned print piece that balanced clarity with sophistication; one that visually captures BCC’s architectural beauty while organizing key information in a digestible, elevated format.
Audience: Targeted at affluent tourists, travelers, and professionals visiting Miami who are seeking curated, high end experiences. This brochure was designed to live in airports, hotels, and concierge desks.
HEX: f4f4f4
RGB: 244 244 244
CMYK: 3 2 2 0
Aa
Sharp Sans
Aa
Miller
HEX: 1a1919
RGB: 26 25 25
CMYK: 72 67 65 79
HEX: f3d6a0
RGB: 243 214 160
CMYK: 4 15 41 0

